Discover Bethesda, Maryland...365 Days a Year!

Day 350: The North Face of Bethesda

The North Face at Bethesda Row

When my daughter was getting ready for her first day of high school some years ago, the most absolute of all necessities on her school supply list was not paper, pens, or binders but a backpack from The North Face store!  At the time, we lived in Seattle and The North Face was all the rage.  Coats and backpacks emblazoned with the logo were paraded around by every teen.  Interestingly, it was not just the teens who got hooked on the look – adults of all ages could be seen with their coat of choice around town too.  With plenty of color and style options, it became something of a personality statement to don your apparel of choice and “be seen” wearing The North Face.

C’mon, if I looked in your closet right now, wouldn’t I find at least ONE item with The North Face logo stitched on it? But why not, their stuff is great!  Plus, the store appeals to the “greenie” in me with their efforts to strive towards environmental responsibility and sustainability in all their business practices.  Their written commitment “to protecting and preserving our outdoor playground” speaks to any nature lover or outdoor sports enthusiast.  In fact, the November 29th post on their official blog site includes their first public sustainability report and some other interesting material.  Check it out at

The North Face has now brought their technical, innovative gear and apparel to our very own Bethesda Row with a brand spanking new store located at 4848 Bethesda Ave.  So if you or your honey have a wish list that includes a little something with that well-recognized logo neatly stitched upon it, you can just head on down to the heart of Bethesda.  The store is larger than it appears from the street and I love the fitness gear section in the back (I have a few items on my wish list  from that part of the store).  My now college-age daughter who wanted the school backpack all those years ago (and by the way continued getting a new one each year of high school) is getting a pair of gloves this year with special tips on the fingers so you can still use a Smart phone while wearing them.  Innovation baby.

Clothes4Souls Coat Donation

If you plan to pop into the Bethesda Row store by December 24th, bring your gently-used coat for Clothes4Souls and replace it with a great new puffy, fluffy or shiny one!  If you plan instead to shop on-line, today happens to be their last day for ground shipping before Christmas.  You can always ship to the store for pickup there at no charge though.  I’m glad to see that Bethesda has a new face – The North Face!     ~Amy

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